app user engagement

29 Aug 2017

How To Retain Your App Users

Mobile apps are liked by the users widely, which is the reason they are adopted highly by the industries and the domains across the globe and as a consequence are getting developed and introduced in the app stores, in the larger number. The craze for mobile apps is getting bigger with time, and has turned into a necessity from a simple fad, yet there are mobile apps which lose their charm sooner after being launched, which is a reason that many mobile apps do not get their deserving recognition, which is the only way through a business can get a renowned platform, to perform faster and get their revenue boosted further.

But there are certain roadblocks, which do hamper the progress of a business to bloom and nourish further and cause the enough turbulence to the app users, so they finally prefer to abandon the mobile app, instead of proceeding with it. Here you need to work and need to understand that why your users are unwilling to proceed with your mobile app, and what you need to do in order to attain the success and RETAIN your app users. The User-Retention is not an easy task, but needs an expert’s hand to help you sail ahead. Below we have collected some valuable suggestions to be integrated in your app development process, to attain success…so let’s proceed….

Make Your Users Cherish The Experience

When your users download your mobile app, they have the only one expectation and that is to experience the difference through your mobile app and to get the best possible services through your mobile app, but some mobile apps just give an app, but not the experience, so you need to indulge in a practice, wherein your users can get a mesmerizing experience from your mobile app. Give the reasons to your users to like your mobile app, like SMS or Push Notifications, offers /discounts only to the targeted users, this would make your users believe that they are getting what they need.

Give A Reason To Your Price Tag

When your mobile app surrounds in the market, users obviously prefer for a cheap replacement, but if your mobile app is pricing some amount, then you need to justify the every bit of your mobile app cost to your users, so they can understand what your mobile app has to offer, which makes it worthy to be paid with some price. You need to access your competitors and what they have to showcase in their mobile apps, and according to your research, you need to grab that which new features you need to add into your existing app to make it more app valuable and significant enough.

Trick Your Users With Ads

If your mobile app is free and features ads too, then you don’t need to get panic, there is a way to handle this as well, since there is always a fear associated with the ads, that it might turn the users to get de-connected with your mobile app, but there is a simple technique which can help you not to lose your app users; Give them an ad-free experience at the first, and once they like your mobile app and adore its experience, then you can expect your users to welcome the ad-filled experience later.

Expedite The Sign-up Process

Your users need something quick and they cannot wait for the ages to just stay on the app’s home screen to access your services, your sign-in process needs to be fastened enough, so they can access your mobile app instantly, so try to minimize the length of the sign-up process as much as you can, and try to make the sign-up process as convenient as possible, so the users can access without falling into any tiring thread of log-in.

Don’t Bombard Users With Excessive Notifications

Getting notified by your picked service is a good sign, it means that your company wishes to keep you updated with every possible way, but to meet this requirement as a company, you don’t need to give an excessive dose of notifications to your app users since it can only irk them further. So limit down your notification dose and give them only as much as they require, this would help your users to get notified in a moderation which they can handle as well.

It would be worthless to mention, that app performance, app UI, and UX are also some of the major reasons behind the app retention, so the mantra goes herein that you only need to play attentive, and need to keep a check that which feature, which functionality or which app aspect is disliked by the user, then do not stand still, but work on it, and eliminate that feature, without waiting or prolonging even for a minute.

These are some of the steps which help you to retain your mobile app, but apart from these aspects, one of the most significant factors which are responsible for the healthy mobile app, that is none other than the assistance of a right mobile app development company for your app concept. Finding a right mobile app development partner, to carve out the impeccable mobile app solution for your business needs is a tough journey, but we have made this journey a convenient affair for you, with a leading name in the mobile app development industry, that is none other than Techugo.

At Techugo, we take pride in developing the mobile apps for the leading brands to startups and our mobile app development team has the expertise to create a unique variety of mobile app solution for your business needs, which would help you to showcase your idea, goal, and dream in the most informative and engaging way. Our team of top mobile app designers is here to help assist you with every step of your mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market apps in the best possible way. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at:

sales@techugo.com
Skype: aks141
Skype: ankit.techugo

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